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Before & Afters

Nothing gives us more joy than seeing our clients happy with what we do to transform their brands. Check out some of our best before and afters below!

Vetenza

smallwerks-vetenza before v2

smallwerks-vetenza-after_v2

WHERE WE STARTED:

Vetenza came to us with an older logo that they wanted to redo along with their packaging, so that they could go to market more directly with retailers.

WHAT WE DID:

We gave them a new brand identity package – logo, brand identity guide, business card, and Word template. We then got going on their packaging. We’ve made a complete product packaging family for their product line, along with a series of marketing postcards for their outreach program. We also did some basic website support with packaging consulting.

Acme Solar

smallwerks-acme-solar before v2

smallwerks-acme-solar-after_v2

WHERE WE STARTED:

This brand had originally been active as Acme RF, a radio frequency company. They were expanding this business into the solar business and needed new branding for both companies to market them effectively.

WHAT WE DID:

We developed a brand family to market both companies cohesively with similar designs, though with distinctive differences along with those brand packages – logos, brand identity guides, business cards, letterhead, Word templates and stationery. We then moved onto developing a website, brochures, and related support materials.

Facility Rep

smallwerks-facilityrep before v2

smallwerks-facilityrep-after_v2

WHERE WE STARTED:

This brand had a starting website and logo but wanted to make some major changes to reach their target market base better.

WHAT WE DID:

We gave them a new brand identity package – logo, brand identity guide, business card, letterhead, Word template, email signature and envelopes. We then did a headshot photo shoot, video shoot, developed content messaging, new website, A6 notecard and envelopes, email marketing graphics, and marketing flyers.

Kennel Club LAX

smallwerks-kennel-club-lax before v2

smallwerks-kennel-club-lax-logo-after_v2

WHERE WE STARTED:

We were referred to Kennel Club LAX by a web developer friend who was helping them on their website at the time. Kennel Club LAX had expressed that they weren’t happy with their latest brand redo and were frustrated that it didn’t embody their long-standing company well. (Kennel Club LAX was the first company of its kind in Los Angeles!)

WHAT WE DID:

We worked with them to deliver a new brand identity – new logo, brand identity guide, business cards, envelopes and more. We then helped them redo their website, developed rack cards, marketing pieces, various business handouts, postcards, inserts, flyers, and more.

Orange Capital Management

smallwerks-orange-capital-management-ocm before v2

smallwerks-orange-capital-management-ocm-lax-logo-after_v2

WHERE WE STARTED:

This well-established investment company had been having lots of success, but they acknowledged that it was in spite of their marketing appearance. They were ready to make their brand experience more in alignment with the client experience that had made them so successful.

WHAT WE DID:

We went through an investigative branding process to not only develop a new brand identity – logo, brand identity guide, envelopes, letterhead and business cards, but also deeper into brand messaging to develop a cohesive brand delivery. We developed a new website, and content marketing messaging for their communication pieces as well.

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